top of page
Search

Kraft Macaroni and Cheese is changing name to "Kraft Mac & Cheese"



Kraft Macaroni and Cheese, a kitchen household staple for 85 years, is getting a name change.


Kraft Foods announced Wednesday it is shortening the name to “Kraft Mac & Cheese.” Why? “The change from ‘macaroni and cheese’ to ‘mac & cheese,’ is meant to reflect the way fans organically talk about the brand,” the company wrote in a press release. The Kraft Mac & Cheese boxes will also have an updated logo and simpler packaging.



12 views0 comments

Comments


Post: Blog2 Post
bottom of page